Branding

Saltmedia can work with a blank canvas, or renovate your existing brand. Saltmedia will lead your company from logo conceptualisation through to your corporate identity.

- Logo Design
- Stationery Design
- Publications & Brochures
- Style Guides
- Copywriting
- Advertising
- Signage

If you would like to contact Saltmedia regarding your branding project, please fill in the form below. After submitting the form you will be contacted ASAP for a free design consultation.

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Interested in	Entire Brand Logo Design Corporate Identity Advertising & Promotion Video Production Printing Website Design And More
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Creating a Brand

Where to start

Which came first, the logo or the brand? We have certainly seen logos designed to the guidelines of a brand, and many brands born from an inspirational logo design.

Ultimately, your brand is much broader than your logo, encompassing everything that your company believes in. On the flip side your logo should say everything about your brand in one easy-to-recognise symbol.

The natural process of branding should start with a brand, which should inspire a logo. It is however very common for the visual logo to make such an impression that it creates a strong foundation for a company's brand to be built upon.

What is a brand, really?

Your brand is your "big idea", the "thing" that determines why your company is unique, and what pursuades prospective customers to trust you.

The "big idea" that is your brand should appear in your mission statement, be visible in your logo and identity, and permeate through every process in your company.

Customers will come to your company to "experience" your brand, and they will come back again to get their next fix on your brand.

Every staff member and company exectutive should be fully aware of your brand, and have the capacity to spread the "big idea" in everything they do.

 

What is a corporate identity?

A corporate identity is your visual and aural extension of your brand. It brands experiences for people internally and externally of your company.

Common media considered part of a corporate identity include printed stationery, signage, staff uniforms, website, and advertising.

Why use Saltmedia?

Saltmedia has the ability to develop your company's brand from a blank canvas through to a fully functional identity. Saltmedia has the capacity and experience to produce results that make a real difference in branding objectives.

Our team members are dedicated to achieving the goals set by our clients, and aim to exceed expectations with the standard of excellence we produce.

For more information on Saltmedia, visit our Company Page.

If you would like to contract Saltmedia for your branding project, fill in the form above or visit our Contact Page.