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Case Study Saltmedia created a brand for Johns Lyng Group of companies, and subbrands for the company's divisions. Logo Design The brief was to create a "modern and solid" building brand to build upon the long standing fifity year old image. The tradional logo was a two dimensional sqaure. The new image adds another dimension, and illustrates the unison between the four divisions that is Johns Lyng Group. Corporate Identity Saltmedia developed the new brand into a corporate identity, incorporating company stationery, promotional printing and vehicle signage.
Johns Lyng Group required a pictorial representation of the spectrum of services they provide. Saltmedia created an iconic montage showing the four divisions by the elements in the montage and the symbolic colours.
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